NORR11

With a slightly unusual name, which stands for Nordic heritage, and the establishment date (November 11th, 2011), NORR11 is the true north of modern Scandinavian furniture. The brand is known for using redefined materials, techniques, and forms in its quest to create timeless design pieces.

Key milestones

After completing a successful pilot project for NORR11’s Langue Barstool, Design Connected was commissioned to produce product images for the iconic Mammoth product line, which includes a chair and sofa.

We kicked off this project by creating detailed 3D models on the basis of photographs and CAD drawings provided by NORR11. We crafted all the smallest details to ensure maximum realism and visual performance, even in the closest detailed views, and rendered output resolutions of 3000x3000 pixels.

The team also started digitizing all the textiles and leathers specified for the product images.

In about four weeks, we were able to deliver 187 CG product images presenting the Mammoth Chair and Sofa in four views and 16 different leathers and textiles.